Extension by SegmentStream

Cross-Channel Attribution

Two attribution methods that check each other and report revenue against the day of the click, so this week's campaigns get credit this week.

Start a pilot Join the waitlist

What it adds to your workspace

First-click and data-driven attribution that cross-validate
Revenue at click time, so campaigns are judged on the day they ran
Post-view effects measured, not assumed

Works with

Identity Graph
Ad platform connectors

Install

$ segmentstream add cross-channel-attribution

▸ files added to your workspace repo

▸ deploy to start

Or ask your agent

“Add cross-channel attribution with click-time reporting.”

Pricing

Included during early access. Runs on platform usage.

How it works

What this model measures, how it works, and where it can be wrong.

Cross-Channel AttributionFirst-click attribution and predictive conversion maturation — two methods that cross-validate to produce click-time revenue you can optimize against.14 min read

Part of these solutions

Marketing analytics

Attribution and budget optimization on first-party data

More extensions

Identity Graph

One person across devices, logins and CRM, matched deterministically.

Extension

Predictive Attribution

Projected ROAS within days, for conversions still on their way.

Extension

Self-Reported Attribution

Survey answers turned into touchpoints for channels without clicks.

Extension

Browse the marketplace →

Enterprise pilot

Want Cross-Channel Attribution set up for you?

Our forward-deployed engineers build one solution on your data, in your own workspace, as code you own. Tell us what you run today and what you want; your note goes straight to our founder.

One solution, on your data, in your own workspace
First version live in two weeks
Parity proven before anything is switched off
Fixed scope and price, credited to your contract if you continue

Not ready for a pilot? Send the form anyway with your question. An engineer will reply, not a sales rep.

How the pilot works

Your company’s context, ready for every agent.

$ segmentstream workspace create acme --region eu

▸ workspace ready · data, objects, metrics and access rules in one place

▸ connect Claude, ChatGPT or Cursor with one connector

▸ tell your agent: “add our billing API as a source”

Start a pilot

Our engineers build the first version on your data in two weeks, at a fixed price.

Or join the waitlist for self-serve:

Pilots are open now. Self-serve opens to the waitlist this fall.